TradeMark Africa
Growing Prosperity Through Trade

TradeMark Africa

East African horticulture players push for regional trade reforms

East African horticulture players are pushing for removal of trade barriers and harmonisation of standards to make it easier for farmers and exporters to trade within the region and access global markets. The call came on September 22, 2026 during the launch of the Horticultural Council for Eastern Africa (HoCEA) in Nairobi, where industry players […]

Ethiopia’s Green Energy Drives Electric Mobility Transition – Trademark Africa

Addis Ababa — Ethiopia’s abundant renewable electricity resources provide a strong strategic foundation for transitioning from diesel-powered transport to electric mobility, according to TradeMark Africa. The organization highlighted the move’s potential to reduce transport costs, cut carbon emissions, and enhance regional trade competitiveness. Ewnetu Taye, TradeMark Africa’s Country Director for Ethiopia, shared these insights in […]

Why Kenya must rethink its flower, perishable trade strategy

The global flower market is both vibrant and fiercely competitive, with Kenya standing as a key player. Yet behind the industry’s blooming success lies a tangle of challenges — from environmental strains to economic pressures — that threaten its future. Addressing these issues with innovation and resilience is essential to sustain growth and secure long-term […]

West African Corridors Still Face Common Rules and Digital Customs Gaps

Officials from Benin, Burkina Faso, Niger and Togo met in Cotonou on Tuesday, September 15, to discuss a proposed four-country road transport agreement. Organized by the United Nations Conference on Trade and Development (UNCTAD), the meeting aimed to align national regulations and facilitate the movement of goods along the subregion’s main corridors. The meeting follows […]

Denmark Invests $300,000 to Unlock New Export Opportunities for Uganda’s Horticulture

Kampala, Uganda – 21 September 2026: Denmark has announced a $300,000 (UGX 1.05 billion) grant to HortiFresh, Uganda’s business membership organisation for the fresh fruits and vegetables sector, to help Ugandan horticultural exporters reach international markets more competitively. Implemented through TradeMark Africa’s Sustainable Inclusive Trade in Africa (SITA) programme, the two-year partnership will support exporters […]