TradeMark Africa
Growing Prosperity Through Trade

TradeMark Africa

Traders brace for higher costs as Tanzania joins Kenya in raising port tariffs

Traders across East Africa face rising costs after Tanzania introduced new cargo handling tariffs, just weeks after Kenya raised its own. The Tanzania Ports Authority (TPA) says the revised charges, effective from January 9, 2026, will increase port service fees by between 2 and 15 percent, adding fresh pressure to logistics and consumer prices in […]

Africa’s Entrepreneurs Confront Rising Non‑Tariff Trade Barriers

Africa’s trade challenges have shifted decisively. Tariffs, once the headline obstacle, are no longer the biggest threat. Instead, non‑tariff measures (NTMs)—fragmented standards, slow and inconsistent testing regimes, unrecognised certificates, and unresolved procedural disputes—are quietly shutting firms out of markets. TradeMark Africa’s (TMA) 2024–25 Annual Report underscores the point: “Tariffs are no longer the main obstacle to Africa’s […]

Traders brace for higher costs as Tanzania joins Kenya in raising port tariffs

Traders across East Africa face rising costs after Tanzania introduced new cargo handling tariffs, just weeks after Kenya raised its own. The Tanzania Ports Authority (TPA) says the revised charges, effective from January 9, 2026, will increase port service fees by between 2 and 15 percent, adding fresh pressure to logistics and consumer prices in […]

Rwanda’s SOUK Farms marks milestone with inaugural 24-tonne avocado shipment to the EU

Rwanda began on a high with SOUK Farms, a Value-added Initiative to Boost Employment (VIBE) programme participant, dispatching its inaugural consignment of Hass avocados to the European Union (EU) on 4 September 2025. Weighing in at 24 tonnes, the shipment travelled from Kigali via the Mombasa–Rotterdam Sea route, marking the company’s transition to full capacity […]

Working with exporters to enhance their export capacity – The Case of SOSOMA Industries Limited in Rwanda

1. BACKGROUND The overarching goal of Rwanda’s Vision 2020 is to transform the country into a lower middle income economy by improving its competitiveness while ensuring unity and inclusive growth and development. Significant strides towards achieving this vision have been made especially regarding improvements in the country’s business environment and competitiveness. The African economic outlook […]

Juiced up for success – How a Rwandan entrepreneur is turning fruit into fortune

Hawa Chloe Niyigena, Whiz Upp Founder, turned a small fruit-processing business into a cross-border success. Cross-border trade in Africa is rarely about just having a good product. For most small businesses, the real hurdle is compliance, meeting multiple national and regional standards that determine whether, for example, a fruit puree clears customs or gets turned […]

Youth-led horticultural enterprise showcases growing participation in Rwanda’s export-oriented agribusiness industry

A joint delegation from TradeMark Africa (TMA), Mastercard Foundation, and the International Trade Centre (ITC) recently visited a young woman-led horticultural export business in Rwamagana, Rwanda. This visit underscored their collective commitment to helping Rwandan youth and women-led horticultural enterprises achieve significant success in export markets. The delegation gained valuable insights into ongoing interventions and their emerging impact, all […]