TradeMark Africa
Growing Prosperity Through Trade

TradeMark Africa

Private sector cooperation along the Djibouti-Ethiopia corridor strengthened during the B2B Forum supported by the European Union

Djibouti, Republic of Djibouti, 29 September 2025 – The Chambers of Commerce of Djibouti and Ethiopia have announced the launch of a regional initiative aimed specifically to improve trade facilitation and logistical efficiency on the Djibouti-Ethiopia corridor. At the second Djibouti-Ethiopia B2B Business Forum in Djibouti, representatives from the public and private sectors of both […]

Rwanda’s SOUK Farms marks milestone with inaugural 24-tonne avocado shipment to the EU

Rwanda began on a high with SOUK Farms, a Value-added Initiative to Boost Employment (VIBE) programme participant, dispatching its inaugural consignment of Hass avocados to the European Union (EU) on 4 September 2025. Weighing in at 24 tonnes, the shipment travelled from Kigali via the Mombasa–Rotterdam Sea route, marking the company’s transition to full capacity […]

Sweden partners with Uganda to boost trade efficiency through Africa-wide SWIFT initiative

Kampala, Uganda. 25 September 2025. Sweden will support Uganda’s trade through the Swedish Initiative for Facilitating Trade in Africa (SWIFT), a four-year (2024–2028) programme implemented by TradeMark Africa. The initiative will make cross-border trade faster, cheaper and more efficient by applying proven regional approaches tailored to national priorities. Covering the Abidjan-Lagos, Berbera, and LAPSSET corridors, […]

Compliance Opens Doors, Diversification Keeps Them Open

At the GLOBALG.A.P. Tourstop 2025 held in Nairobi, Kenya, the message was clear: compliance is the passport to global markets.  Kenya’s agricultural exports remain a cornerstone of its economy. Horticulture contributes billions in foreign exchange earnings, creates jobs across farming, logistics and processing, and anchors the livelihoods of 6.5 million people. The sector’s success has […]

Sweden partners with Rwanda to boost trade efficiency through Africa-wide SWIFT initiative

Kigali, Rwanda. 25 September 2025. Sweden will support Rwanda’s trade through the Swedish Initiative for Facilitating Trade in Africa (SWIFT), a four-year (2024–2028) programme implemented by TradeMark Africa. The initiative will make cross-border trade faster, cheaper and more efficient by applying proven regional approaches tailored to national priorities. Covering the Abidjan-Lagos, Berbera, and LAPSSET corridors, […]

EU-supported initiative advances Tanzania’s trade facilitation by addressing NTBs

Reducing the cost and time of trade across Tanzania’s corridors is central to improving competitiveness. Yet, non-tariff barriers (NTBs) such as roadblocks, duplicative standards, and inconsistent border procedures, continue to hinder the free flow of goods, even where tariffs have been liberalised. In response to this persistent challenge, more than 50 representatives from the Government […]

EU, UNOPS and TradeMark Africa launch Nimule One-Stop Border Post Project in South Sudan

Juba, South Sudan. – The European Union (EU), the United Nations Office for Project Services (UNOPS) and TradeMark Africa (TMA) are working together to facilitate cross-border trade in Africa with a €10 million project in Nimule, South Sudan, close to the border with Uganda. The ‘Nimule One-Stop Border Post Project’, an initiative under the EU’s […]

Kenya’s horticulture sector gains export edge with UK support on compliance

Nairobi, Kenya. 17 September 2025 — Kenya’s horticultural industry is set for a major boost following the handover of modern analytical equipment worth Ksh. 152 million to the Kenya Plant Health Inspectorate Service (KEPHIS). The investment, delivered under the Regional Economic Development for Investment and Trade (REDIT) programme funded by the British High Commission in […]