TradeMark Africa
Growing Prosperity Through Trade

TradeMark Africa

Africa’s continental digital protocol could unlock a new era of economic growth and prosperity

Nigeria has a unique opportunity to capitalise on the benefits provided by the African Continental Free Trade Area (AfCFTA)’s Digital Trade Protocol, which is designed to integrate Africa’s fragmented markets through digital technologies, deliver savings in transaction costs for businesses, and generate new revenue streams for governments. These sentiments were echoed during a two-day AfCFTA […]

EU, Denmark to Fund Uganda’s First Climate-Resilient Market

Uganda is set to build its first climate-resilient market at Elegu, backed by funding from the European Union and Denmark. The facility will host up to 1500 trader and will be designed to endure extreme weather disruptions, particularly flooding, which has long plagued the border town. The announcement was made yesterday during the Uganda-EU Business […]

Rwanda’s fresh produce enterprises seek new markets at global forums in Europe

Three Rwandan small and medium-sized fresh produce companies recently showcased their products at the 2025 Fruit Logistica Expo in Berlin, Germany, making strides towards unlocking new opportunities in the export market. The exhibition, held from February 5–7, is one of the world’s largest trade fairs for the fresh produce industry. This year’s gathering brought together […]

Horticultural products exports earnings clock US$500m mark

The exports earnings from horticultural products have clocked US$500 million mark (nearly 1.5trn/-) driven by the shipment of edible vegetables , making it one of the significant sectors to watch in future, in terms of contributing to foreign exchange earnings. Tanzania’s horticulture exports include a variety of fruits, vegetables, herbs, and spices, which is positioning […]

Digital Innovation and Regional Collaboration Essential Drivers to Transforming Africa’s Trade Future

The recent commemoration of the 25th Anniversary of the East African Community (EAC) offered an excellent opportunity to reflect on its achievements, confront persistent challenges, and outline the path forward for advancing regional integration. A notable focus of the celebration was the role of digital innovation in addressing cross-border payment inefficiencies, with technologies such as […]

Rwanda’s horticultural enterprises take a leap towards standards compliance for global market access

Rwanda Inspectorate, Competition, and Consumer Protection Authority (RICA), in partnership with TradeMark Africa and the International Trade Centre (ITC), has concluded a four-day training for horticultural producers under the Value-added Initiative to Boost Employment (VIBE). This marks a significant step toward enhancing the capacity of Rwandan horticultural producers to access global markets. The training, held […]

TradeMark Africa and South Sudan officials discuss priorities for deepening trade facilitation

TradeMark Africa (TMA), on 23 October 2024, hosted a delegation from South Sudan to discuss priorities for enhancing cooperation in various areas of trade facilitation to reduce trade bottlenecks in South Sudan and neighbouring countries in the East African Community. The meeting brought together officials from South Sudan’s Ministry of East African Community Affairs (MEACA), […]