TradeMark Africa
Growing Prosperity Through Trade

TradeMark Africa

How better logistics could unlock Kenya’s full potential in horticultural exports

By the time a crate of French beans meant for export leaves a farm in Kirinyaga County in Kenya, it has passed multiple sanitary and phytosanitary checks. The farmer has done everything required to meet the expectations of the destination market. But despite these efforts, unforeseen risks often come after the farm gate. Somewhere between […]

Study proposes solutions to trade barriers holding back Kenya’s fresh produce exports

Kenya’s exports of fresh fruits and vegetables continue to face a host of trade barriers that undermine their competitiveness in major international markets, according to a new study. Commissioned as part of the European Union-funded Business Environment Enhancement and Export Promotion (BEEEP) Programme that is implemented by TradeMark Africa, the report identifies both tariff and […]

Zambia Outlines Key Transport Projects at Central Corridor Ministers’ Meeting

At the 14th Ordinary Meeting of the Inter-State Council of Ministers for the Central Corridor Transit Transport Facilitation Agency, held on 18 June 2025 in Dar es Salaam, Tanzania, Zambia reaffirmed its commitment to regional transport development and integration. Led by Minister of Transport and Logistics, Hon. Museba Frank Tayali, the Zambian delegation outlined key […]

Public-private pacts key catalyst for East Africa’s trade future

In East Africa, collaboration between public and private sector actors is proving to be a powerful force in shaping inclusive economic development.While traditional Public-Private Partnerships (PPPs) are often associated with infrastructure financing, a quieter, more transformative form of collaboration is unfolding—one rooted in shared purpose, mutual benefit, and inclusive growth.As governments work to create enabling […]

East Africa should seize the trade moment in changing global order

At this year’s GTR East Africa 2025 Conference in Nairobi, I participated in a timely panel discussion under the theme “Trade Growth and Infrastructure Investment: East Africa’s Opportunity to Thrive in the New World Order.” The conversation could not have come at a more critical moment. The global economy is in transition. Long-standing trade assumptions […]

Stakeholders call for inclusive, sustainable growth to unlock the potential of Kenya’s fisheries sector

Stakeholders pose for a group photo during the National Fisheries Stakeholders Consultative Workshop held in Kisumu, Kenya, on 26–27 June 2025 National Fisheries Stakeholders Workshop Deliberates on Policy Coordination, Gender Inclusion, and Trade Opportunities under the Fisheries Programme. Kenya’s fisheries sector holds immense potential to drive inclusive economic growth and regional trade, but only if […]